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Nvidia RTX 3060 India Price Lowered So Distributor are Getting more Users on Its Facebook Page


IMAGE CREDIT ---  NVIDIA RTX 

One of Nvidia's distributors Acro is hosting a lucky draw that allows Indian PC gamers a chance to buy an Nvidia RTX 3060, 3070, or 3080 at closer to what they should originally be priced at in the country. On its Facebook page the firm is offering the following GPUs at close to what they should have costed to begin with.

  • Inno3D RTX 3060 Twin X2 OC - Rs. 34,000 + GST
  • Inno3D RTX 3070 iCHill X4 - Rs. 56,000 + GST
  • Inno3D RTX 3080 iChill X4 - Rs. 82,000 + GST
  • MSI RTX 3060 Ventus XS OC - Rs. 34,000 + GST
  • MSI RTX 3060 Gaming X - Rs. 38,000 + GST
  • MSI RTX 3070 Gaming X Trio - Rs. 52,000 + GST

Now rationing out GPUs via its own channels instead of selling them to retail stores is bad enough but Acro's plan gets worse. In order to actually be able to buy one of these you need to agree and comply with the following terms.

  • Join the Acro for Gamers Facebook Group.
  • Comment on the Facebook post with the name of the graphics card you want, the reason why you want it and also post your YouTube or Steam Community profile or Twitch or Discord ID if you have any. According to Acro this is so it "can verify your identity and status as a gamer, content creator or streamer to keep it a fair shot for genuine buyers."

The company claims it will choose buyers via lucky draw to "keep it fair and unbiased". But how fair and unbiased is it for gamers to go through the hoops to buy components they need like this? It appears to be an attempt on Acro's part to acquire more users and generating engagement for its Facebook page with no cost to the company.

Earlier in the month, IGN a Gaming News Company reported that Indian distributors had spiked the price of the Nvidia RTX 3060 GPU, so much so that buying Nvidia's mid-range, budget-oriented offering would cost you more than a PS5. Granted it would be simple to wave off such issues due to the ongoing chip shortage and cryptocurrency mining. Though multiple Indian retailers have told us that the reason for high GPU prices in the nation are entirely different.

Rather, PC component distributors and their channel partners are using the ongoing popularity of Nvidia’s offerings to offload existing inventory.

“Price is around Rs. 60,000 [versus suggested retail price of Rs. 29,500] because brands are telling sellers to buy five to six cabinets and two to three AIO and coolers and other components like PSUs with it,” said Pratik Mody, Founder of Techsyndrome. “Only then are they getting GPUs. Sellers are only selling them at this price to make up the cost of the cabinets and AIOs, nothing else.”

While Mumbai-based Rashi Peripherals responded to our request for comment two weeks back, offering some kind of rationale behind the move, Acro did not. It does little to assuage concerns of Indian gamers that PC gaming is worth bothering with and Acro's latest move appears mercenary at best.


Considering Nvidia's positioning of the GeForce RTX 3060 as a mainstream ray tracing option, going as far as to label it as a successor to the extremely popular GTX 1060, such price-gouging does little to help maintain the perception of PC gaming being an accessible way to game in India. Distributors taking advantage of its own control of pricing in such a way to bolster its own social media presence just makes it worse for gaming as a whole.

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